The Oregon Trail has been one of our most popular games, driven by those who remember the original computer game. This third edition was unlike our prior card games, by introducing a board game style of play. Therefore, our instructional video needed to be just as unique. I started by hiring the same motion graphic designer who animated the Oregon Trail: Hunt For Food tutorial. I provided to him a detailed production brief, completed script and shot list, and all the art assets.
The animator used an After Effects plugin called Element to create the stunning 3-D visuals. And because of the level of complexity in both the game play and the video, we worked step-by-step to assure accuracy. The completed project was amazing! As a final touch I recorded the voice over myself. The video was immediately uploaded to YouTube, and has appeared on our website, major retailer product pages, and on social media. I also cut the video down into 10 smaller videos that cover specific topics.